ScoreCEO has a very robust, done for you, fully editable campaign manager module that can start a campaign based on the following 4 different campaign types:

  1. System: 
    1. A system event will trigger a campaign based on the campaign criteria selected. With over 20 different criteria to choose from, the campaign criteria to select can be when "New lead Created" or "When a lead is converted to consumer" amongst others. If you select "When a lead is converted to consumer", when a lead is becomes an active consumer (When the lead status and status are consumer, paid consult respectively) then the campaign would automatically stop. you don't want to send lead emails to customers, the campaign manager knows the difference. 
  2. Web to lead:
    1. You can create unlimited web forms in ScoreCEO. The purpose of this is to help create a robust inbound marketing strategy that can squeeze new leads back into ScoreCEO, and automatically start nurturing them. The formula is simple more leads = with more contact = more sales. ScoreCEO web forms can also be connected to the campaign manager in order to trigger a campaign based on  web form they opted into. An example of this could be a Free initial consultation offer on your website that a visitor fills in their information on the form and once submitted the new lead is sent to ScoreCEO. Besides the new lead nurturing emails that start going out to the new lead, you can also send them information based on the web form they clicked on. this information can be dripped by ScoreCEO to the consumer/lead as well. With this feature marketing to your audience can be automated
  3. Date:
    1. A date campaign type can trigger a campaign based on a specific day of the year with in any given month such as Thanksgiving, which happens Thursday in the 4th week of November every year.
  4. Time:
    1. A time  campaign type can trigger a campaign based on a specific date of the year such as the 25th of December (Christmas).

Besides giving you this great functionality to create campaigns based on these campaign types; we have also provided you with the content for over 15 done for you campaigns that are working from the moment you sign up for ScoreCEO. We've deployed a great engine but we have also deployed the content as well. This is a huge benefit to all of our CRO's.


ScoreCEO also has social media marketing tools that let you post directly on Facebook and Twitter to also create an inbound marketing strategy.